What I’m doing here is I’m increasing the pool of people who are building and developing a relationship with me. You see people don’t buy based on a sales page, we hear about it all the time, you’ve got to get the best copywriter in the best world, and don’t get me wrong, if I spent ten grand on every one of my sales pages they’d convert a little higher rate, don’t get me wrong. I realize that, but what I believe is that people buy from me, and I believe they’ll buy from you, based on a relationship, based on trust.
May 29
Increase Conversion Rates Through Relationships Not Expensive Sales Copy
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