The term “shift” has become very popular these days with blogs, video’s on YouTube and throughout numerous forums and networks as a popular topic of discussion. One of the most recent “Shift” videos released is called “The Shift Movie”, see link in my profile. The movie depicts a global movement to ignite and promote the premise that we all live in our world which is truly one very large community in which we should learn to care and connect to with enlightened ways.
When you view the world as one big network driven by the dynamics of “cause and effect” interactions you begin to see the human side of networks in a different light and how technology is accelerating “cause and effect” dynamics.
Think about how technology accelerates communications and subsequently the effects can best be categorized as swarms reacting to different types of communications. These reactions can be large and influence entire nations, our economy, ignite wars and tensions and all literally at rates of change never before experienced. The reactions can also start our as small swarms of individuals yet to be noticed but when leveraged through technological networks the swarm becomes significant and influential creating effects across and throughout the world, a movement is born.
There are millions if not billions of cause and effect interactions happening daily in our global community. Each of these iterations causes different levels of reactions and subsequent results. Some sustain momentum while other fizzle out leaving little effect.
The power of a networked world lies in the ability to unite like minded swarms for the purposes of creating positive “cause and effect” iterations aimed at changing the purpose, the message and the outcomes of issues that have the greatest impact on our world. Historically this influence has been largely driven by traditional media but now the shift is moving towards the power of relationship networks enabled by the emergence of new technology.
The “cause of this shift” is individuals gaining and leveraging the power of a networked world. The effects of this shift will be determined by the combined value of relationships united with a common values based cause. These dynamics create new economies of scale and exchanges that create a new economy.
What say you?
Jay is one of the few really deep-thinkers about both the socio-cultural implications of social networking as well as the practical business application across a range of industries and sizes of business. Jay challenges me to “up my game”.” July 21, 2007 Scott Allen, Coauthor, “The Virtual Handshake: Opening Doors and Closing Deals Online”, http://www.TheVirtualHandshake.com
Mr. Deragon is consider one of the leading experts in the emerging market of social networking market. He has studied numerous platforms, features, functions and the markets behavior. His analysis and findings conclude that this space has tremendous potential for individuals, companies and entire industries. There is an art and science to social networking that requires constant learning as the market matures. To read more about my discoveries and findings check out my blog.
Mr. Deragon was previously Chairman of XSVoice, a mobile application company that provided technology for live and on demand audio broadcast to mobile devices. See http://www.relationship-economy.com also http://www.shiftable.info
Tags: emergence, global communities, relationship economy, shifts, social networks
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